A complete redesign of a green energy platform

Frequenz' autonomous mind platform revolutionizes the way the world manages, stores and trades power supporting the transition to 100% renewable energy and a fully electrified global society.


The founders aimed to create a strong design foundation for their platform to support rapid growth and reduce future engineering work. I started by diving deep into their market, vision, and customer base to shape the visual direction. Working closely with the engineering team, we chose the best path for the redesign to ensure a smooth process and set us up for success. I developed a detailed design system and addressed major UX issues, constantly seeking feedback from our team and users.

Frequenz' autonomous mind platform revolutionizes the way the world manages, stores and trades power supporting the transition to 100% renewable energy and a fully electrified global society.


The founders aimed to create a strong design foundation for their platform to support rapid growth and reduce future engineering work. I started by diving deep into their market, vision, and customer base to shape the visual direction. Working closely with the engineering team, we chose the best path for the redesign to ensure a smooth process and set us up for success. I developed a detailed design system and addressed major UX issues, constantly seeking feedback from our team and users.

Visual direction

Design system

UX Design

Web app design

Aa

Inter

Aa

Roboto Mono

Primary

#7DE0CB

Secondary

#9A5CD0

Neutral

#1C2024

Color tokens

Dark mode

Dark mode

Light mode

primary.solidColor

Slate/Light/12

Slate/Light/12

primary.solidBg

Mint/Dark/9

Mint/Light/9

primary.solidHoverBg

Mint/Dark/10

Mint/Light/10

primary.solidActiveBg

Mint/Dark/10

Mint/Light/10

primary.solidDisabledBg

Slate/Dark/3

Slate/Light/3

Want to partner together? Let’s chat.

Want to partner together? Let’s chat.

© 2024 by Martina Nikolova